What is the number one goal for your business? 95% off all business owners that I speak to have the exact same #1 goal “Get More Customers”! This makes complete sense as more customers = more revenue = more profit = a more financially secure life for the business owner and their family! So I…
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Seneca College Esthetics & Spa Therapies Students Now Using Glomalin Skincare Line ORANGEVILLE, ON December 10, 2020 — Glomalin, located in Dufferin County, is the first organic skincare line to be incorporated into Seneca College’s Esthetics & Spa Therapies Program. Demand from students and clients has increased for natural and organic products as part of their…
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Local businesses do the Digital Pandemic Pivot – with unexpectedly good results By Michele Fisher michele@michelefisher.ca Jessica Medeiros had lofty goals for 2020. ABA Instructor Therapist by day, an entrepreneur by night, she had hatched Dufferin County’s Shop With Purpose market in early 2019. Here local vendors sold their hand-crafted wares at seasonal events,…
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Take Your Website from Good to GREAT in just five EASY STEPS! Social media experts all agree you need a good website. Good is….. well….good. But why not aim for GREAT? A great website is responsive, easy to navigate, visually appealing and also full of good content. Who determines what makes a good website…
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Gratitude: The Path to Strategic Marketing Greatness It’s as simple as a THANK YOU!You may have heard this expression before but it’s a timely and important one so it bears repeating: having an “Attitude of Gratitude” is truly a foundation upon which to build a successful and satisfying life. It helps to promote a…
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Social Media Management Trial Promotion “I know my business will benefit from professional and consistent social media – but I don’t have the time or have any idea where to start!” – heard from business owners everywhere. We have a solution! If you have ever considered outsourcing your social media management now is a perfect…
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Think SEO and Social Media Management aren’t related? Think again! Think SEO and Social Media Management aren’t related? Think again! Chances are you’ve had a lot of time lately to think about your business. What is your strategy for “moving the needle,” or “raising the bar” (or any other analogy you might want to…
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Writing – An Essential PR Skill Set by Christine Hann The basic principle of PR is to understand and communicate a story. The PR professional helps define the story from the client and communicates it to the public. Before anything gets to the public, many steps are required, all of which involve writing. Writing is…
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How Does a Great Logo Benefit Your Business? WHAT IS A LOGO? A logo is a graphic mark, emblem, or symbol used to aid and promote public identification and recognition. It may be of an abstract or figurative design or include the text of the name it represents as in a wordmark. Wikipedia HOW DOES A…
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5 SEO Tips for Your Local Business Google Local Search Statistics 2019. 88% of consumer local business searches on a mobile device either call or visit the business within 24 hours. ( 46% of all searches on Google are seeking local information. 97% searched online to find a local business (Source: Hubspot) What is SEO Search engine optimization…
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